ITV: No Heroics To Be First Original Sitcom
ITV2 today announced the channel’s first ever original situation comedy commission from Tiger Aspect.
Commissioned by Controller, ITV2 Zai Bennett and ITV’s Director of Entertainment & Comedy, Paul Jackson, No Heroics follows the very real lives of four off-duty superheroes in London, their struggles in love and their bigger struggles with fame – or lack of it.
The series will go into production early next year for transmission in late 2008.
Zai Bennett said:
“We’re taking real strides forward in comedy and as the channel’s first ever original commissioned sitcom, No Heroics will play a huge part in that strategy. This is a perfect ITV2 comedy, it’s witty, accessible and laugh out loud funny and is being produced with real passion from a great team.”
Drew Pearce, Tiger Aspect said:
“I’m extremely excited and pleased to be part of ITV2’s push into scripted comedy, under the leadership of Zai and Paul Jackson. The superhero genre certainly seems ripe for a very British take on the subject, plus I have about twenty years worth of comic books that I’m looking forward to finally being able to claim as expenses”
Chat about this on the Unreality TV Forum »


[...] was the first that I’ve heard of No Heroics, and being in the States I’m not familiar with the talent that they’ve got lined up. [...]