He’s already taken everything Alan Sugar can throw at him and come up smiling. He’s braved the physical stresses and dangers of the Big Top and bounced right back. Now Syed Ahmed is about to face his biggest challenge of all. Because this time his reputation as a businessman is on the line… along with £20,000 of his own money.

In Syed Ahmed Hot - Air? Sky One will follow the highflying, smooth talking entrepreneur of The Apprentice and Sky One’s Cirque de Celebrité fame, in a special one-hour documentary, as he attempts to launch a new body drying product into the market.

After a succession of setbacks, Syed’s come back with an ambitious, revolutionary idea that he hopes will make towels history - The Vortex Body Dryer. But Syed’s on a tight schedule and a limited budget. In just three months he has to make the project become a reality by finding designers and engineers, taking out a Patent, putting together and testing a prototype, sourcing manufacturers, and most importantly selling the idea to businessmen and entrepreneurs.

Following his journey every step of the way, Syed Ahmed - Hot Air? will see Syed put his money where his mouth is, show how he operates, and prove whether he’s really got what it takes…

TUESDAY 19th JUNE, 9pm, Sky One